Problem Found uses three approaches:

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1. We find a problem and actively look for a partner to create a solution
    

2. A prospective partner might say 'We do this and make that. Is there anything else we can do?'. Problem Found will find new directions in which businesses can function without changing their core business ​
    

3.  The client may say ‘I have a business idea, and I need help taking it to market’. Problem Found will find potential business partners and approach them while keeping our client’s idea protected.​