Case
STUDIES
Many of our projects are on-going and our customers are protected by Non-Disclosure Agreements. As we launch existing businesses in new directions, here are some of the projects we can talk about
PROBLEMFOUND
SMELLY SPORTS GLOVES, SHOES & BAGS
SPORTS DEODORISER PRODUCT
Boxing gloves stink - fact! It has always been a source of humour for fitness trainers as it was a conundrum there wasn't an answer to. You can't wash them without ruining them, and all padded sports gloves (cricket, ice hockey, goalkeeper, MMA, fencing) have the same problem.
So why do we put up with it?
Problem Found decided to create a sports glove deodoriser.
We designed the product, sourced the material and launched the company for a product that previously didn't exist. In a matter of months we not only created a UK market, we were exporting wholesale internationally.
Bytomic, a MMA distibution company took over No Stink and set up distributors worldwide, selling hundreds of thousands of glove, shoe and bag deodorisers every year.
LOW COST PHOTOGRAPHY SERVICE
PROBLEMFOUND
EXPENSIVE FOOD PHOTOGRAPHY
Describe your image.
Describe your image.
Describe your image.
Describe your image.
To book a food photographer to shoot pictures of your restaurant will cost you a half day rate of £500. The cost and regular menu changes means as a restauranteur you may go through this process once every two years.
What if it could cost you £150, how often would you use this service?
Problem Found developed a process where in 1 hour you could get 10 dishes photographed.
At this price and speed it is a service most would happily use somewhere between one and four times a year. It gives restauranteurs immediate access to high quality photographs to use online, on social media and in staff training.
This innovative process completely changes the world of food photography. foodpics makes it affordable for restauranteurs and not just for large multiple site operators.
PROBLEMFOUND
LIMITED ASIAN CONSUMER KNOWLEDGE ABOUT WINE
ASIAN
WINE GUIDE
European wine producers would be horrified to find out that in Asia people were mixing their high quality, expensive wines with cola, orange juice, soda and other beverages.
Why, and what is the reason for it?
Through market research, Problem Found established three behavioural facts about Asian wine consumers:
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It is my wine, so I can do with it as I please
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Information
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Taste
We decided we couldn't influence options 1 & 3, so we decided to focus on No. 2 and provide consumers with information.
We found that not only is there a limited amount of information on wine in Asian countries (apart from colour and price on the wine list), but that most wine guides assume a consumer has prior wine knowledge.
The Asian Wine Guide is simple, compact and in a format that is easy to digest turning any novice wine drinker into an instant connoisseur.
Q. So, how many grapes go into making a bottle of wine?
A. Around 300, give or take a few.
PROBLEMFOUND
HASSLE ASSOCIATED WITH MAKING A WILL
DEATH
APP
Death and taxes. Two things we can be assured of in life but 70% of people die without making a will.
The 'Why?' is easy - most people dont like to think about their own demise.
How can we change that?
Problem Found created a fun web app that allows people to get use to the idea of either leaving their belongings to people in their will or putting their name down for something a friend owns that they desire in a humorous way.
'When I die you can have my X - When you die, can I have your Y. This fun environment allows people to make 80% of their will without the dread associated with it. People can move forward and complete a will using Death App and feel confident that they are providing for their loved ones.